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Simca Advertising Ipo


Simca Advertising IPO Review & Key Points

  • Review: Neutral

IPO Lead Managers aka Merchant Bankers

  • Socradamus Capital Pvt. Ltd.

Name of the Company Face Value (₹) EPS basic (₹)  EPS Diluted (₹) RONW (%) P/E Ratio NAV (₹)
Powerica Limited 5 15.26  15.26 15.37 %  24.45 99.76
Listed Peers
Cummins India Limited 2 72.15  72.15 26.45% 64.13  272.78
Kirloskar Oil Engines Limited 2 33.71 33.60 15.85% 43.24 212.60
NTPC Green Energy Limited 10 0.67 0.67 2.58% 129.40 21.88
Acme Solar Holdings Limited 2 4.55 4.53 5.59% 50.74  74.54
Adani Green Energy Limited 10 8.37 8.37 11.90%  101.53  76.62

IPO Open DateMay 8, 2026
IPO Close DateMay 12, 2026
Face Value₹10 Per Equity Share
IPO Price Band₹174 to ₹183 Per Share
Issue SizeApprox ₹58.04 Crores
Fresh IssueApprox ₹58.04 Crores
Issue TypeBook build Issue
IPO ListingNSE SME
DRHP Draft Prospectus
RHP Draft Prospectus

ApplicationLot SizeSharesAmount
Retail Minimum21,200₹2,19,600
Retail Maximum21,200₹2,19,600
S-HNI Minimum31,800₹3,29,400
S-HNI Maximum95,400₹9,88,200
B-HNI Minimum106,000₹10,98,000

Investor CategoryShare Offered Shares (%)
Anchor Investor4,39,200 Shares13.85%
QIB (Ex. Anchor)4,87,800 Shares15.38%
NII Shares Offered10,29,600 Shares32.46%
Retail Shares Offered10,56,000 Shares33.30%

Anchor Bidding DateMay 7, 2026
Anchor Investors List
Shares Offered4,39,200 Shares
Anchor Size8.04 Cr.
lock-in period end date 50% shares (30 Days) June 12, 2026
lock-in period end date 50% shares (90 Days) August 11, 2026

IPO Open Date:May 8, 2026
IPO Close Date:May 12, 2026
Basis of Allotment:May 13, 2026
Refunds:May 14, 2026
Credit to Demat Account:May 14, 2026
IPO Listing Date:May 15, 2026
IPO Bidding Cut-off Time:May 12, 2026 – 5 PM

ParticularShares% Share
Promoter Holding Pre Issue88,00,00099.99%
Promoter Holding Post Issue1,19,71,600-%

PurposeCrores
Purchase and installation of LED (“Light-emitting diode”) screens₹12.72
Funding for strategic collaboration with Capital World Media Services Private Limited (“CWM”) for monetization of 20 LED digital advertising screens₹5.00
Funding the incremental working capital requirements; and₹23.50
General Corporate Purpose₹-

Period EndedRevenueExpensePATAssets
2023₹11.96₹9.84₹1.57₹6.07
2024₹49.31₹41.59₹5.78₹19.80
2025₹75.09₹61.60₹9.98₹36.67
Dec 2025₹78.16₹63.85₹10.68₹57.96

KPIValues
ROE:57.44%
ROCE:76.57%
EBITDA Margin:18.00%
PAT Margin:13.31%
Debt to equity ratio:
Earning Per Share (EPS):₹11.34 (Basic)
Price/Earning P/E Ratio:N/A
Return on Net Worth (RoNW):57.44%
Net Asset Value (NAV):₹19.74

CompanyEPSPE RatioRoNW %NAVIncome
Bright Outdoor Media Limited13.1143.1011.65%112.55– Cr.

Period Ended Revenue Expense PAT Assets
2023 ₹184.81 ₹154.97 ₹32.10 ₹251.58
2024 ₹206.45 ₹175.85 ₹34.44 ₹339.25
2025 ₹322.58 ₹261.43 ₹28.13 ₹455.49
Dec 2025 ₹236.50 ₹186.96 ₹38.69 ₹561.34

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